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The Man Company is a one-stop shopping space for men to purchase their grooming necessities like face wash, body wash, shampoo, shaving gel, and hair gel. For grooming and self-care, men have fewer choices than women and far fewer brands that solely focused on men's grooming. The brand TMC was launched to fill this gap in the market

The Objective

  • Increase sales from impulse shoppers on WhatsApp
  • Scale customer support easily with the brand's rapid growth
  • Drive retention-led growth to have higher LTV and lower CAC

The Solution

  • Limechat's human-level sales chatbot:To guide impulse shoppers coming on Whatsapp to purchase by responding instantlyto queries.
  • Limechat's support automation chatbot:To instantly and automatically handle post-purchase support tickets.
  • Smart WhatsApp campaignsTo engage customers across their buying journey

Key Metrics

  • 12% Conversion rate
  • 70% Reduction in cost per conversion
  • 3X sales compared to the bot