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Urbangabru is a unique brand that is successfully catering to the ever-evolving demands of men who crave to stay stylish, attractive, and smart, through its wide portfolio of natural hair, beard, and skin grooming products.

The Challenges

  • Loss of impulse purchases due to high response times
  • Too many decision-making steps during product discovery
  • Scaling customer support with brand's rapid growth

The Objective

The Urban Gabru team was looking for a scalable solution to engage and retain customersthroughout their buying journey — from product discovery to checkout to post-purchase.

The Solution

  • LimeChat’s human-level AI offered a consultative buying experience, simulating in-store shopping experiences online.
  • The Urbangabru team addressed common queries 10X faster and delighted their customers — with human-like AI and an omnichannel helpdesk.

Key Metrics

  • 70% Automation of customer queries
  • 2X Increase in website sales
  • < 1 min Avg. resolution time