Urban gabru scaled its online business and increased 2X revenue with AI chatbot

Urbangabru is a unique brand that is successfully catering to the ever-evolving demands of men who crave to stay stylish, attractive, and smart, through its wide portfolio of natural hair, beard, and skin grooming products.

The Challenges

• Loss of impulse purchases due to high response times
• Too many decision-making steps during product discovery
• Scaling customer support with brand's rapid growth

The Objective

The Urban Gabru team was looking for a scalable solution to engage and retain customersthroughout their buying journey — from product discovery to checkout to post-purchase.

The Solution

• LimeChat’s human-level AI offered a consultative buying experience, simulating in-store shopping experiences online.
• The Urbangabru team addressed common queries 10X faster and delighted their customers — with human-like AI and an omnichannel helpdesk.

Key Metrics

• 70% Automation of customer queries
• 2X Increase in website sales
• < 1 min Avg. resolution time

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