
andMe achieved 6X cart abandonment recovery with LimeChat
3 min
4 mins
andMe serves women's unique needs across menstrual health, fitness, beauty and mental health, with its plant-based, preservative-free, and chemical-free products.
Health & Wellness
WhatsApp Marketing
Abandoned cart recovery
With the growing customer base, andMe faced new growth challenges:
The andMe team was looking to partner with someone who has a proven record of boosting retention-led growth via channels like WhatsApp, which makes two-way interactions possible.
andMe joined forces with LimeChat and leveraged WhatsApp to recapture lost sales and boost conversions.
Here's the strategy that they followed: